|
|
 |
Consumer Goods Veteran Michael B. Moore Tapped as New CEO for Glory
Foods®
Revolutionary Product Enhancements, Licensing Partnerships and
Digital Activation Cooking-Up in Short Order
 COLUMBUS,
Ohio--(BUSINESS WIRE)--Glory Foods, Inc. (Glory), the leader in
authentic, Southern-style seasoned greens and canned vegetables, fresh
bagged vegetables, corn bread mixes, hot sauces and cooking bases
announces the appointment of Michael B. Moore as its new
President & Chief Executive Officer. Moore transitioned from his role as
a senior consultant and Glory Foods Board Member. Moore’s experienced
background with consumer goods companies as well as his entrepreneurial
successes made him a natural fit for the 20-year-old, family-founded
company.
“Finding someone who understood that nuance was imperative. We are
extremely lucky to have Michael at the helm, as his career and
experience personifies Glory’s delicate balance between being an iconic
brand and a ‘get-her-done,’ ground-floor operation”
“While we’ve grown to be the category leader in Southern-style
seasoned canned vegetables, Glory Foods still very much operates as a
small, family-centric enterprise,” said Randy Zeno, Glory Foods’s Board
Member and CEO of Dr. Miracle’s, Inc. “Finding someone who understood
that nuance was imperative. We are extremely lucky to have Michael at
the helm, as his career and experience personifies Glory’s delicate
balance between being an iconic brand and a ‘get-her-done,’ ground-floor
operation,” concluded Zeno.
SEASONED LEADERSHIP … MORE ON MOORE
Moore is a graduate of the Maxwell School of Government at Syracuse
University and the Fuqua School of Business at Duke University. Early in
his marketing career, he held brand management positions at General
Foods USA and Coca-Cola USA where he worked on Jell-O® Gelatin and
Coca-Cola classic brands, respectively. After serving as VP of Marketing
for No Fear, Inc., one of the hottest sports apparel brands of the
1990’s, Moore emerged as a highly sought-after consultant, advising a
variety of consumer brand companies, technology firms, professional
sports leagues and other growth companies. Later, he was President &
Chief Marketing Officer of Infopop Corporation, a leader in creating the
first generation of enterprise online social tools and online
communities.
“I intend to fully exploit my strategic, brand and technology experience
and the enormous equity in the Glory Foods brand, as well as, the
talents of my team to grow the business and to deliver maximum value to
all of our stakeholders,” said Moore. “Whether it’s a mother looking to
nutritiously feed her family, a major grocer or a small family farm, I’m
committed to maintaining these time-honored relationships, while
introducing new audiences to the brand in relevant, meaningful ways that
drive our business,” Moore added.
ON THE AGENDA AT GLORY FOODS – FOCUS, IMPERATIVES AND PRIORITIES
Moore will continue to enhance Glory’s record as the standard bearers in
Southern-style product innovation and consumer and customer
satisfaction, while also focusing on:
•Co-branding, licensing and other strategic partnerships
•Continued brand development
•Community engagement with consumers
•Product innovation (New and Enhanced)
•Heightened online engagement including a new Blog at www.gloryfoods.com
•Influencer alignment such as its Glorified Chefs program
•More deliberate, integrated marketing and communications
ABOUT GLORY FOODS
 Founded
in 1989, Glory Foods is the category leader in Southern-style,
heat-and-serve products including seasoned canned vegetables, cooking
bases, hot sauces and fresh greens. Its Southern-style vegetables and
side dishes are staples in American homes and offer convenient meal
planning solutions for busy families. Glory Foods is a private, minority
controlled business based in Columbus, Ohio. For more information, visit
GloryFoods.com and join us at Facebook.com/gloryfoods and Twitter.com/gloryfoods.
|
