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The PhD Project: People, Power, Results

By Lisa King

Higher education is rife with change these days. The Supreme Court's recent decision to leave intact the admissions process at the University of Michigan Law School was just the tip of the iceberg. There continue to be discussion and transformation among academics as well as politicians on what is best for higher education. Many programs have been developed as a result of the lack of diversity in our nation's colleges and universities. One of these programs, The PhD Project, was created in 1994 to address the under- representation of minority faculty at business schools. The results to date are outstanding. This program is making a difference.

The People

As a young man, Jeff Brice found the rough side of life all-too-familiar territory. After a difficult childhood, he enrolled as an undergraduate at Tuskegee University. What his classmates and professors did not know was that he was homeless. For three years, he lived in a graveyard. Then he landed a job in a campus dormitory–it provided room and board. Following an entrepreneurial route upon graduating, Brice became a music video producer "without even knowing what a producer was. I had no experience in films, but I found out that you could put a crew together for $25,000, make a video in two weeks, and get $100,000 for it. I saw an opportunity and I took it."

Once tired of the video production business, Brice saw another opportunity and took it--the opportunity to become a business school professor. With the help of The PhD Project, Dr. Jeffrey Brice now teaches entrepreneurship at Hofstra University, where he brings his real-world experiences to the classroom. Because of this, his students are better prepared to tackle a more realistic and practical view of how to build a business.

Dr. Brice is one of hundreds of minorities who have discovered the benefits of becoming a professor, thanks to The PhD Project. In an effort to combat the lack of diversity in the front of the classroom, The PhD Project, a multi-million dollar corporate and academic-led effort to increase minority representation (African-American, Hispanic-American and Native American) among business professors, was developed. Since The PhD Project was founded in 1994, the number of minority professors at U.S. business schools has more than doubled, from 294 to 645.

"When students of color see a professor of color teaching, they tend to want to attend that person's classes," said Mel Stith, dean at Florida State University's (FSU) College of Business. "Students of color see a greater opportunity to develop mentor relationships when they attend classes taught by professors of color," Stith added.

"I'm a role model as soon as I walk into the classroom," says Laquita Blockson, a professor at Florida International University. "When I enter the room and say ‘I'm Professor Blockson,' I can hear them say, "Whoa!" Dr. Blockson first began contemplating a career as an educator as an undergraduate at Florida A&M University when she realized that academics came in all colors: "I had never seen so many Black faculty before." But a corporate career beckoned, and she became a real estate executive for Taco Bell. The dream of teaching simmered on a back burner, and eventually, she attended a PhD Project conference. There, her life changed in an instant: "It all hit home." I realized, "You were chosen. This is your profession.'

The Program

Dr. Blockson's story is a familiar one to many of those attending The PhD Project conference, held every November in Chicago. The PhD Project conducts a nationwide marketing campaign—identifying minorities willing to leave their corporate jobs, return to academia to earn a Ph.D., and become business professors. Top candidates are invited to a three-day conference, where they meet with current minority business professors and representatives from Ph.D. programs across the country. They get all the information they need to make the transition from business to academia. Furthermore, The PhD Project pays airfare and lodging for the conference.

Once enrolled in a doctoral program, students become members of one of the five Minority Doctoral Students Associations (one for each discipline—Accounting, Finance, Information Systems, Management and Marketing). They meet once a year (again, all expenses paid by The PhD Project) for peer and mentoring support, which is extremely important for people who might be the only minorities in their doctoral program. The dropout rate for PhD Project participants is only eight percent—much smaller than the over thirty-three percent rate for all doctoral students. And, 99% of PhD Project graduates are in academic careers as compared to the national average of 67% for new Ph.D. graduates, as reported by AACSB.

The Power

Recently, The PhD Project surveyed undergraduate and graduate students at U.S. colleges taking classes from minority professors. The survey disclosed that minority professors are having an astonishing impact on the education of both minority and non-minority students. When asked, 96% of minority respondents said minority professors are positively impacting their education. Furthermore, 83% of non-minority respondents believe that minority professors are having a positive impact on their education.

Bernard J. Milano"The PhD Project's goal is to diversify the front of the classroom as a means to better prepare students for a diverse work environment," says Bernard J. Milano, President of the KPMG Foundation, founder, lead sponsor and administrator of The PhD Project. "It is reassuring to know students feel minority professors are impacting positively on their education. Now we know we are succeeding in our mission."

Other results from the student survey include the following:

  • 93% of ALL respondents feel that minority professors are positively impacting the education of minority students.
  • 84% of ALL respondents feel that minority professors are positively impacting the education of non-minority students.
  • 88% of ALL respondents feel that minority professors positively impact career decisions of minority students.
  • 69% of ALL respondents feel that minority professors positively impact career decisions of non-minority students.
  • 69% of ALL respondents feel that students will be better prepared to work in a business environment as a result of their having had a minority professor.

The PhD Project also recently surveyed deans at more than 100 U.S. colleges and universities that revealed that hiring minority professors is the key to attracting minority students. Asked to report on their experience since hiring minority professors, 80% of business schools deans say hiring minority professors has helped them attract more minority students.

"Colleges and universities have tried many methods of increasing student diversity—but this survey demonstrates that having a diverse faculty is a sure way of attaining that goal," Milano said.

Other results from the dean's survey include the following:

  • 91.4% report that minority professors positively impact the education of minority students
  • 87.5% say that minority professors are having a positive impact on career mentoring for minority students
  • 73.3% reported that minority professors are positively impacting the attitudes of non-minority faculty toward minority students and minority issues
  • 69.9% say that students, regardless of race, who have taken a class from a minority professor, will be better prepared for a business career

The Results

The success of the PhD Project is undeniable. In 1993, when the program began, there were only 294 African-American, Hispanic, or Native American professors at U.S. business schools. Today, there are 645 minority business professors—an increase of more than 118%. Further, 400 minorities are currently enrolled in doctoral programs, and will take a place at the front of the classroom in the next few years.

In total, the number of minority business professors will have tripled in just over a decade. However, the success of The PhD Project is more than just numbers.

The minority professors created by The PhD Project are mentoring the next generation of minority business leaders, conducting groundbreaking research on previously neglected topics, and bringing fresh viewpoints to the education of all students.

Dr. Leyland Lucas, a professor at Morgan State University, is one of those making a difference. "I always tell my students to aim for the stars. If you fail, you'll end up in the clouds."

For more information, see http://www.phdproject.org.

 

Lisa King has been working with The PhD Project since its inception in 1994.

 

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