Prostate Health TV Targets Black Men Via the Internet
Programming Targets Population at Highest Risk for Prostate Cancer
Boston, MA (BlackNews.com) - The Prostate Health Education
Network (PHEN) announced its official kick-off of Prostate Health
Education Television, or PHEN-TV (www.PHENTV.com).
This groundbreaking initiative will enable the Organization to carryout
its mission using the Internet as a tool to increase prostate health
education and awareness activities for African-American
men. This group of men dies from prostate cancer at rates 2.5 times that
of men of all other races and ethnicities (the largest racial disparity
for any type of cancer). Therefore, PHEN-TV will tap into a national
grassroots prostate cancer survivor network, Congressional members, the
medical community and partnering organizations to provide the most
innovative and timely educational outreach content.
PHEN-TV will also be used to recruit members for PHEN's national
survivor network. Members of this network will use PHEN-TV as an
educational tool for their clubs, churches, fraternities, businesses,
and other venues (for those who may not have access to the Internet).
"Our original programming enables us to connect national and global
grassroots leadership, and others making advancements in prostate cancer
with men and their families, who seek support on a local-level," said
Thomas Farrington, PHEN's founder and a prostate cancer survivor.
The majority of PHEN-TV's initial content was recorded at PHEN's
annual "African American Prostate Cancer Disparity Summits," on Capitol
Hill, which are held with the support of Senator John Kerry (MA) and
Congressman Gregory Meeks (NY). New programming will be added and
featured on a regular basis. The first six program segments include:
"Congressional Leaders Speak Out on Prostate Cancer;" "Why the African
American Prostate Cancer Disparity?" "PHEN's Rally Against Prostate
Cancer;" "Survivors Speak on Facing Prostate Cancer and Survivorship;"
"State and Local Government Support;" and "PHEN Survivor Roundtable
Discussion."
"PHEN has successfully established a framework to address this
country's African American prostate cancer disparity," said Farrington.
"PHEN-TV kicks-off a series of highly visible and innovative initiatives
that will lead into our Fourth Annual African American Prostate Cancer
Disparity Summit in September 2008."
PHEN-TV is part of PHEN's larger national effort--"The Rally Against
Prostate Cancer." This Rally travels to various sites across the country
partnering with leaders in health care, politics, media and education,
to increase Black America's awareness and understanding of the prostate
cancer epidemic. Activities range from "Prostate Cancer 101" workshops,
prostate cancer screenings and even an RV tour, to help educate Black
men and their families about early detection, treatment and survivorship
issues, which are all important keys to beating the disease. For more
information on PHEN-TV visit
www.PHENTV.com
About the Prostate Health Education Network (PHEN)
The Prostate Health Education Network, Inc. (PHEN) is a 501 (c) 3
organization. PHEN was founded by Thomas A. Farrington, a prostate
cancer survivor and author of the book, Battling the Killer Within.
PHEN's mission is to increase prostate health education and awareness
among men at high risk for prostate cancer. The organization also
sponsors education and awareness activities to help save lives and
reduce the African American mortality disparity, including: its annual
"African American Prostate Cancer Disparity Summit" on Capitol Hill;
national radio awareness campaigns; a prostate cancer survivor network;
internet outreach, and partnerships with national cancer centers and
other medical institutions. Visit us online at
www.prostatehealthed.org
